How We Built a Custom Website for Launderaids, an Industrial Laundry
Launderaids is an industrial laundry that serves hotels, airlines and railways. Its buyers need to see that a supplier can work at their scale before they sign. We built it a custom website, wrote the copy, did the SEO and moved it off its old platform with redirects in place.
Highlights
- A custom website, with copy we wrote and every page structured for search
- Its services, process, sustainability work and clients in one place for buyers comparing suppliers
- Moved off its old platform, with redirects so old links lead to the new pages
About Launderaids
Launderaids is an industrial laundry that serves hotels, airlines and railways.
Its customers need to see that a supplier can work at their scale before they sign.
The challenge
- In the words of its director, Arjun Malhotra, the business needed "a high-performance custom-built website that truly reflected our industrial scale."
- Buyers comparing suppliers needed to find what Launderaids does, how its process runs and who already works with it.
- The site had to move off its old platform without breaking the links that already pointed to it.
What we built
We built a custom website, wrote the copy and did the SEO. We also moved the site off its old platform with redirects in place, so old links lead to the new pages.
Services and processes
Pages on what Launderaids does and how its process runs, for buyers comparing suppliers.
Sustainability, shown
An animated water-saved counter and a step-by-step diagram of its wastewater treatment.
A client logo wall
Its clients' logos together on one wall, so buyers see who already works with it.
Copy and SEO
We wrote the copy and structured every page to be found on search.
A move without broken links
Redirects from the old platform's addresses to the new pages.
The outcome
Launderaids now runs on a custom website that shows buyers what it does, how its process runs and who already works with it. Old links still lead to the new pages.
What Arjun Malhotra says
As a business that has serviced India's premier hotels and airlines for over 30 years, we needed a high-performance custom-built website that truly reflected our industrial scale.
Zunderdog stood out by taking a first-principles approach, investing significant time to analyze our requirements and the 'human side' of our legacy before building our digital backbone.
They are an exceptionally professional and AI-ready tech team that delivered an enterprise-grade online presence tailored to our unique industrial needs.
